As Uttar Pradesh accelerates toward its vision of becoming a one trillion dollar economy, the state government is actively driving efforts to attract high-value global investments. In a recent development, senior leadership from Invest UP met with officials of the Greater Noida Industrial Development Authority (GNIDA), emphasizing the importance of positioning Greater Noida as a potential destination for Global Capability Centers (GCCs).
Direction to Build a Future-Ready Investment Ecosystem
During the high-level meeting held on Thursday, Invest UP CEO Vijay Kiran Anand and ACEO Shashank Chaudhary engaged with GNIDA officials including CEO NG Ravi Kumar, ACEOs Srilakshmi V.S., Prerna Singh, Sumit Yadav, and Udyami Mitras. The discussions centered on how Greater Noida can focus on becoming a GCC-ready region that appeals to global enterprises looking for strategic, innovation-driven locations in India.
CEO NG Ravi Kumar expressed strong interest in attracting large multinational companies to the region. In line with this, the idea of making Greater Noida a GCC-focused destination was discussed as a strategic approach to invite global investments, especially as the Noida International Airport nears operational readiness. The connectivity boost from the airport is expected to significantly enhance the area’s appeal to multinational corporations seeking efficient and well-connected business environments.
A detailed presentation on Greater Noida’s infrastructure was shared during the meeting, outlining the region’s advanced road networks, planned industrial zones, and urban amenities capable of supporting large-scale corporate setups.
GCC Policy 2024: A State-Level Framework for Global Business
The discussions come in the wake of Uttar Pradesh’s launch of the GCC Policy 2024, which is designed to position the state as a preferred destination for Global Capability Centers in India. The policy includes a comprehensive package of incentives for companies in sectors like IT/ITES, fintech, R&D, AI, engineering services, and data analytics, among others.
Some of the key policy features include:
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Capital and operational subsidies
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Reimbursement on hiring and payroll
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EPF contributions to encourage employment
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Stamp duty waivers and SGST reimbursements
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Support for innovation, skilling, and R&D
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Single-window clearance for fast-tracked projects
These benefits are aimed at facilitating the setup of GCCs and attracting companies that are looking to move beyond traditional metro hubs, into emerging locations with strong infrastructure and favorable policies—such as Greater Noida.
A Call for a GCC Conclave in Greater Noida
In the meeting, CEO Vijay Kiran Anand highlighted that Invest UP had recently hosted a highly successful Global Capability Centre Conclave, which brought together senior leaders from the government and global businesses to discuss the future of offshore operations in India.
He suggested that a similar GCC Conclave should also be organized in Greater Noida, to showcase the region’s infrastructure and readiness to host high-value global business operations. Such an event would not only attract investor attention but also help build a collaborative ecosystem between policymakers, corporates, and real estate developers.
Site Visits Reinforce Development Readiness
After the meeting, the team visited the Integrated Industrial Township in Greater Noida—a model industrial zone developed with cutting-edge planning, green infrastructure, and a focus on sustainability. The township was highly appreciated for its layout, utility provisioning, and overall readiness to support modern corporate campuses.
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| CEO, Invest UP visited at IITGNL, Greater Noida |
The officials from Invest UP also conducted visits to the NOIDA Authority and Yamuna Expressway Industrial Development Authority (YEIDA). These visits emphasized the importance of regional synergy between Greater Noida, Noida, and the Yamuna Expressway belt. When integrated, these three hubs form a powerful investment corridor, capable of hosting everything from startups and SMEs to GCCs and manufacturing giants.
Unlocking Investment Through Strategic Positioning
The idea of positioning Greater Noida as a destination for Global Capability Centers is not just about real estate or infrastructure—it is about unlocking a long-term economic transformation for the region. GCCs bring with them high-skilled employment, global exposure, local ecosystem development, and a multiplier effect on innovation and services.
With the Noida International Airport poised to be a game-changer for regional connectivity and with the GCC Policy 2024 providing the strategic framework, Greater Noida has an opportunity to build its identity as a hub for global business services.
By taking proactive steps—such as organizing a dedicated GCC Conclave and enhancing outreach to global investors—Greater Noida can showcase its potential and align itself with Uttar Pradesh’s larger vision for economic transformation.
Conclusion
The directive to focus on Global Capability Centers marks an important milestone in Greater Noida’s journey toward becoming a modern, global investment destination. With the right push from both policy and execution fronts, the region is well-positioned to become a preferred location for MNCs looking to establish strategic operations in India.
As Invest UP and GNIDA continue to collaborate, the spotlight is now firmly on Greater Noida—not just as an industrial city, but as a future-ready business hub with global ambitions.
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